all right about building the product, but imho your next efforts should be in getting a minimum number of customers trying out gigdoggy and gather their feedback

(small correction: the service is called Fanteraction – not FanInteraction)

You’re right about the lack (need) of marketing for this release – although people who sign up and browse through the site will come across numerous links that shed light on the “why” and “how” of the site, our message still needs to be polished quite a bit.

Being a very small team, our strategy is to get things out as quickly as possible (as unpolished as they might be), in order to get real feedback from a functional point of view. We work behind-the-scenes with our users at this point to make sure they understand the service.

“If it’s not working, improve – don’t promote” is the reason we’re not going on a marketing-blitz at this point, as we want to make sure that all our users are really “active” users.

I’m really interested in knowing what other entrepreneurs who don’t have “a full marketing package” ready for their first release think about this.

Cheers