Apple Frenzy on Ste-Catherine (13)
I am at the new Apple store on Ste-Catherine street and I can see 30 vendors in blue and orange T-Shirts, all cheering madly, and high-fiving people entering the store, giving T-Shirts away and making customers and Montrealers who waited for the store’s opening feel like they’ve just won the gold medal or finished a marathon.
I have even in front of me 4 Apple specialists singing on karaoke, following the music in the store.
The store in itself is all in glass, alumunium, with touches of wood. Apple computers and iPod touch are on the ground floor, while accessories, software and support (the Genius Bar) is on the second floor.
Unfortunately, they don’t sell iPhones, even if you can still try a couple of them; nor do they have any special discounts for the store’s opening. Still, it’s now without doubt the #1 destination for Apple fans and consumers in Montreal now.
Photos (sorry about the poor quality, it’s a camera phone):

The line ran around 2 blocks

The store is located on St-Catherines Street, surrounded by top retail shops.

Cheering and high-fiving


First floor


Going to the 2nd floor, it’s all glass and aluminium

The Genius Bar











Samuel, I like the T-Shirt too. Also great to see you there. Sorry didn’t have much time to talk, had to write the article first before loosing my thoughts :)
Apple Frenzy on Ste-Catherine http://tinyurl.com/5f3uh4
The Apple Store on St-Catherine, Montreal is now open! :) http://tinyurl.com/6mmqux
http://www.loeildulynx.fr/actualite/2008-07-26/enfin-un-apple-store-a-montreal
You can kind of see me in one of your photos lol… chatting with a Mac Specialists ;)
I’m guessing you also waited nearly 1 hour to enter the store? For us, it was entirely worth it.
So which photo is it? the photo of the first floor?
[...] hey, did you hear they opened a new Apple store on Ste. Catherine Street downtown on Friday? I don’t think anyone noticed but [...]
thank to apple for that great apple store in montreal.
[...] tout de même suivi cela de loin, grâce à Montréal Tech Watch, et le blog de Jean-Philippe [...]
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