Job Listing: Product Manager / Directeur de Produit at Espace Canoe.ca (0)
Company: Espace Canoe
Position: Product Manager / Directeur de Produit
Under the supervision of the product line director, in collaboration with the functional analyst, the PMO and the marketing team, the incumbent must use a consumer-focused, product-market approach. The incumbent is responsible for the development, growth and performance of the product-market. He/she must work in a B2C/C2C environment focused on social networking + social media and online dating.
Responsibilites and Tasks:
Bilingual (a plus)
• Undergraduate or graduate degree in marketing, , e-commerce, computer science or multimedia
• Good background on online product management and/or product line management
• Expert on WEB 2.0; social networks platform an familiar with dating sites,
• Expert of Web technology and the “participatory Web”
• Great leader and communicator
• Good understanding of the Internet and basic concepts
• Familiarity with e-marketing and with concepts in viral marketing and relationship marketing
• Understanding of UML analysis a plus
Required Knoweledge:
1. Producing a product – business plan including:
· Market demand analysis and segmentation
· Validating market demand (primary and secondary research)
· Competition watch (familiarity with dating and social networking sites is a plus)
· Developing and recommending strategic directions: annual product-market audit
· Business model and cost-benefit analysis
2. Producing detailed business needs analyses and interacting with the functional analyst (BRD)
3. Supporting and following up on product delivery
4. Forming and managing partnerships for content and related applications
5. Developing the outlines of a basic marketing plan (including marketing mix)
6. Monitoring implementation of marketing action plan, in collaboration with MRK team
7. Monitoring financial performance
8. Making preparations, producing analyses, making recommendations respecting product-market performance
9. Be a leader on the online Canadian market
Compensation:
Additional info:
This is a dream job for expert in web 2.0
We wan the cream of the cream to manage Canoespace.ca product development and evolution + managing the commercialisation and necessary partnership to launch the Quebecor (Canoe, Sun…) SOCIAL MEDIA platform.
Canoespace.ca is the English version of www.espacecanoe.ca after one year TOP 10 social networks platform in French Canada; 60 000 members +, 4M pv, 400k uv and a lot of fun. We need the best product manager to put in place the strategy in English Canada, starting with Toronto.
How to apply:
martin.aubut@canoe.ca
