Roberto Rocha reports about TD Canada Trust and RBC’s efforts to lure attract young consumers in facebook.
The group has already 3415 members, and supposedly let users to share money tips and learn about their finance options. In essence, it’s great marketing, as fall session is starting next week for college students. But see this screenshot to judge by yourself

Apparently, designers were told to put the green color and TD’s logo in every space avalaible. I couldn’t resist the tempation to show you this video
In other related news, Sylvain Carle is setting up FaceBookCampMontreal this week, thursday or friday. There is already a facebook group setup for the event.




Comments
Sylvain Carle August 22, 2007
Heri August 22, 2007
stephdau August 27, 2007
http://www.computerworld.com/action/article.do?command=viewArticleBasic&articleId=9032718&intsrc=news_ts_head